Netflix has 193 million subscribers, and every single one of them hears the exact same thing any time they watch an original program from the streaming site. It’s that signature “ta-dum” that plays ...

Netflix's VP of Product, Todd Yellin, has revealed that the streaming service almost selected the sound of a goat for its iconic sonic logo that debuted back in 2015. Speaking on a recent episode of ...

Goats communicate through a variety of vocalizations, from baas to screams. Here's what it means when a goat screams.

The Netflix opening sound, akin to a "ta-dum," is one of the most familiar parts of the experience associated with the streaming service, along with its logo and opening animation. In a new interview, ...

I now know when it is likely that I will have a heart attack. It will be when I’m walking, unsuspectingly, on the sidewalk and a Tesla happens to honk using the most terrifying sound I’ve heard in ...

Oscar-winning sound designer Lon Bender also considered using underwater bubbles as the sound that introduces every stream; the end result is now referred to internally as "Ta Dum." By Seth ...

The 20th Century fanfare. The THX Deep Note. The MGM lion’s roar. Iconic sounds have long been part of branding in the film industry. So when Netflix started creating original movies and shows, ...