With competitive pressures mounting and customer expectations continually rising, organizations are under constant pressure to provide personalized and seamless experiences to their customers across ...

The post-pandemic consumer health market has been impacted by significant changes. These are partially induced by short-term macro pressures around inflation, the global cost-of-living crisis and ...

Over the weekend, I listened as my fiancé complained and deleted more than 100 emails out of his promotions folder — all of which he received in the last 48 hours. As a marketer and business owner, ...

Michael Goshka is CEO of Planfix, a SaaS platform that cuts costs, reduces errors and automates workflows for smarter business operations. I still remember the early days of launching my startup. My ...

As businesses customize their offerings using data, customers are becoming more concerned about the management and security of their personal information. Personalization enhances customer engagement, ...

In the competitive landscape of direct-to-consumer brands, Sunday's innovative approach to lawn care is setting it apart. By focusing on a seamless end-to-end customer experience, Sunday has redefined ...

Throughout my various stints as a CIO, I’ve had a number of opportunities to assist sales teams as they worked to land or close significant deals. But even more frequently, I was brought in to help ...

Verified Trust - a continuous approach to identity assurance that confirms the same trusted customer is present not just at ...