Even though many pundits think 4K will be delivered by streaming, there are plenty of households still with slower broadband for whom this will not be an option. Now, it seems, Google's free VP9 codec ...

[Editor’s Note: Stewart Wolpin is not only a TWICE contributor but also an HEVC analyst for Digital Technology Consulting.] The question is, is this format war too inside-baseball for most CE ...

Fraunhofer, the German company that helped develop the H.264, H.265 and MP3 encoding formats, has unveiled a new video encoding standard that could severely reduce streaming bottlenecks. Called ...

Google seems to be saying "Forget H.265 - our VP9 codec is here, now, and is better" Google have oddly found themselves in a great position to capitalise on the current 4K fervour with their VP9 codec ...

A recent discussion on Reddit has brought to light the news that YouTube no longer has the 4K video playback option when using Safari. The change may have come after a long ago announcement that ...

In a bid to kickstart Google's new royalty free VP9 video format, YouTube will demonstrate 4K streaming technology at the forthcoming 2014 International CES. The 4K format (also called UltraHD) has ...

What are “HEVC”, “AV1”, and “VVC”? The most mainstream video codec was MPEG-LA 's H.264/AVC (Advanced Video Coding). You can find out how AVC compresses movies by reading the following article. How ...

Google is working on a new compression algorithm, an open-source codec dubbed VP10, which will reduce the size of 4K videos by 50 percent. The VP10 codec is the successor of VP9 and is poised to ...

While VP8, Google's initial attempt at a royalty-free video codec, failed to gain much traction, the search giant is now focusing its efforts on ultra-high-resolution 4K video with its new VP9 codec, ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. The question is, is this format war too inside-baseball for most CE retailers and vendors to ...