Hikers and backpackers have been reaching for granola bars for a quick burst of energy since the 1970s when these portable snacks first came on the scene. In 1992, Clif Bar knew they could do better ...

Article and photos by Emily Waples. 19 Clif Bars. 19 wrappers. 19 semi-aggressive-slash-inspiring statements. I was ready to rank. Most major food groups, including mac n’ cheese, ice cream sandwiches ...

Limited-Edition Bars Celebrate Achievements of World Champions and Trailblazers EMERYVILLE, Calif.--(BUSINESS WIRE)--For the first time in its 28-year history, CLIF BAR® will replace the iconic ...

The Oreo maker is prioritizing innovation and marketing for the brand popular with young women, an underserved demographic in ...

Add Yahoo as a preferred source to see more of our stories on Google. When you buy through links on our articles, Future and its syndication partners may earn a commission. Personally, I don’t think a ...

Two snack companies are giving new meaning to the term “bar fight.” “We know how strange this offer sounds coming from a competitor,” the ad reads. “But more than ever, we believe that making the ...

EMERYVILLE, Calif.--(BUSINESS WIRE)--Clif Bar & Company today announced the hiring of three consumer packaged goods industry executives to drive the organic and sustainable energy food company’s next ...

Many workers nearing retirement consider working part-time at a nonprofit as their next act. But a lack of experience in the nonprofit world stops them from applying. Here’s what could help: If more ...

The latest trend going on with consumer brands is cutting back on the number of products in bulk sized items while raising the price. This tactic is know as shrinkflation. So you are paying more to ...

Customers who purchased Clif Bars or Clif Kid ZBars might be eligible to receive a cash payment following the protein bar company’s recent class-action lawsuit. The company reached a $12 million ...

Clif Bar & Co. enters the pet food space with a plant-based jerky for snack for dogs. Clif Bars have long enjoyed a reputation for accompanying outdoorsy people on hikes, camping trips, and beach runs ...