Chipotle has gone back to the “metaverse.” The food chain said it is the first restaurant brand to premiere a national TV ad in the metaverse, which in this case means Roblox. The ad is dubbed ...

Did we really just see a cartoon farmer almost die in head-deep snow? In an ad for Mexican fast food? CNET editor Gael Fashingbauer Cooper, a journalist and pop-culture junkie, is co-author of ...

Capitalism, love, tacos -- those are the major themes of Chipotle's first major commercial release since containing a devastating series of outbreaks earlier this year. You'd never know it from ...

Chipotle Mexican Grill today (Feb. 26) premiered a 60-second spot about the chain’s sustainability efforts on Roblox, becoming the first restaurant brand to debut a national TV ad in the metaverse, ...

Chipotle will air its first national TV ad starring a professional athlete to promote its largest celebrity-inspired menu to date, according to an announcement. The spot will premiere on July 5 during ...

Chipotle Mexican Grill, the national burrito chain, is extending its "My Chipotle" ad campaign, which it launched in May, by asking consumers to write its next TV spot. The company is dangling $10,000 ...

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Chipotle’s latest ad effort puts the focus on its fresh ingredients and IRL prep versus competing chains’ processed food and practices. “Choices,” seen here, does a compare/contrast with side by side ...