Think back three years and you probably recall a cacophony of moans and groans from digital marketers. Google had announced that search conducted through a Google service – Gmail, Google Plus, etc. – ...

When considering how to do Big Data analytics, most IT people automatically think of Hadoop. But although the legendary elephant toy platform is by far and away the most popular choice, it’s far from ...

As promised, Google Analytics is now logging traffic from Microsoft’s new Bing search engine into the “search engine” traffic source category, rather than in the “referring sites” category. As a ...

The webmaster community is buzzing about a steep decline in the organic visits they are seeing coming from Bing Search. At first we thought it had to do with a Bing Search algorithm update, but after ...

I was all excited, I saw widespread reports of a Bing Search algorithm update at WebmasterWorld and then I dug deeper and it seems it was more related to how Google Analytics reports organic traffic ...

Interana, the behavioral analytics solution for event data, announced that Microsoft has selected the company to analyze the massive volumes of clickstream event data generated daily on Bing, the ...

Glenn Gabe shared screenshots of analytics on Twitter where he said, "this referral that just started showing up in GA actually visits from Bing AI Chat, the sidebar in Edge." Glenn validated this by ...

Search engines have been fundamentally changing the way they serve up information. They now bring more content to the people in search queries, rather than pull searchers to the Web site that house ...

Business owners have used online data collection and web analytics to cater to customer tastes for awhile now; but these days there’s much more data available, and you don’t have to pay a lot of money ...