Behavioral economics needs biology. How lived experience, emotion, and development shape the choices people make.

Arthur W. Staats, Ph.D., inventor of "time-out" and the Token Reinforcer System, and a forefather of cognitive behavioral psychology, has passed. Staats was born in 1924 in New York. Following his ...

Not least because of the COVID-19 pandemic, conspiracy theories are more topical than ever. They are reported and discussed in almost all media and communication channels. But what influence do they ...

Behavioral Economics is the application of psychology to the field of economics. It describes the role that psychology plays among consumers, employers, and governments, which then impacts markets and ...

The PhD in Health Behavior is offered by the Department of Health Behavior. Health Behavior doctoral students learn to use theories and methods from the social and behavioral sciences to develop ...

Behavioral economics helps investors understand irrational market behaviors and customer choices. Examples of behavioral economic theories include loss aversion and sunk-cost fallacy. Recognizing ...