Apple presented a host of new AI-related features at its Worldwide Developers Conference post which multiple analysts raised a cautious tone regarding these offerings and its impact on iPhone demand.

The AI rollout is considered a major test for incoming CEO John Ternus, with the long-delayed Siri upgrade serving as his most immediate challenge as the company’s new boss.

WWDC’s AI vision plus the lack of a firm Siri launch date triggered sell-the-news, but the real catalyst is the upgrade math: many iPhones can’t run the new features, and Apple Intelligence usage will push iCloud+ and Services monetization (image generation/photo editing with usage limits).

CNBC’s MacKenzie Sigalos reports from Cupertino on Apple’s WWDC, where the company unveiled a more conversational Siri AI and new Apple Intelligence features, but shares faded as investors looked for a bigger AI breakthrough.

On August 25, Elon Musk's xAI filed a bombshell lawsuit against Apple and OpenAI. In broad strokes, the suit alleges that Apple's 2024 deal with OpenAI to integrate ChatGPT into Siri violates antitrust law. The suit also claims that Apple has taken ...

The release of iOS 18.2 with Apple Intelligence has been met with a mix of excitement and skepticism from Apple users worldwide. While the update promises enhanced performance and innovative features, user feedback suggests that not all changes have been ...

A study of 120,000 Macs reveals that devices based on Apple Silicon are far less likely to suffer hardware failures.