A 79-year-old business owner and grandfather was killed in an unprovoked attack at his SoCal business, police and media ...

Allstate Insurance is promoting its home insurance offerings with a new initiative starring its Mayhem character in Tweets intended to make consumers aware of how what they post on social media sites ...

Allstate Insurance is pairing college football rivalries with its well-known Mayhem campaign to ignite a battle on Twitter that will see the losing teaming get shredded in a live stream. The insurance ...

By 2010 low cost competitors had changed the conversation to cheap and easy – a compelling message. Since people shop less than two companies Allstate needed to deposition low cost competitors and ...