First revision of terms and conditions for digital advertising buys in 25 years is designed to simplify and speed up negotiations When you purchase through links on our site, we may earn an affiliate ...
Portland, OR, USA - Nov 11, 2024: Some of the most popular social media apps by number of monthly active users, including Facebook, YouTube, Instagram, WhatsApp, TikTok, WeChat, Telegram, Messenger, ...
NEW YORK, Sept. 25, 2025 /PRNewswire/ -- Advertisers facing a shifting economy are sharpening their focus. That's what was revealed in IAB's 2025 Outlook Study September Update: A Snapshot of the ...
NEW YORK—Amid growing concerns about the health of the economy and the economic turbulence being created by tariffs, the IAB has significantly lowered its advertising forecasts for 2025, with linear ...
The 2025 NewFronts schedule has officially been unveiled. This year’s IAB NewFronts takes place from May 5th to May 8th in New York. The four-day event will offer a first look at what digital media ...
A 2025 party for creators at the Xperion gamer space in Cologne, Germany Andreas Rentz/Getty Images for Apple TV+ The creator economy ad market will hit $37B this year, growing at four times the rate ...
IAB Europe, the European-level industry association for the digital marketing and advertising ecosystem, today (April 3rd, 2025) announced the introduction of LEAF, a suite of utilities designed to ...