It was only a matter of time. On Tuesday, Amazon unveiled three new interactive ad units for Prime Video, all of which are shoppable. These ad formats are currently available to a small group of ...

To help brands better reach consumers, augmented reality tech company Blippar launched its web-based AR ad units called AR Units. People can interact with these AR ad units without leaving a webpage ...

ChatGPT launches a new iteration of ads; retail giant AliExpress expands its partnership with YouTube; and people are making ...

Walmart wants a bigger piece of the video ad dollars that are moving to retail platforms. The retailer will roll out an alpha version of a video ad format that appears in searches on its website and ...

Dappier, a startup focused on helping publishers monetize their content by connecting it with AI companies, is getting into the ad game by making banner ads more interactive. The ad unit embeds ...

In one of its latest efforts to position itself as a performance solution and steal more share from rivals including Meta and YouTube, TikTok is introducing a new ad unit that will charge advertisers ...

Amazon is letting other retailers use its homegrown advertising tools to run sponsored ads across their own websites. The service is designed to make it easier for other retailers to run targeted ad ...