The latest Super Bowl ad from the artist Kanye West, now known as Ye, has sparked an avalanche of jokes and memes online. It comes after West, who has a documented history of hate speech which has been particularly targeted toward Jewish people, posted a series of antisemitic remarks on X, formerly Twitter. He has now deactivated his account.

Kanye West is accused of going on an antisemitic tirade against a Jewish staffer, in which he called her a bitch and compared himself to Hitler.

The mercurial hip-hop star allegedly mistreated Jewish employees inside his fashion company and compared himself to Adolf Hitler, according to a civil lawsuit filed Tuesday.