Usage of the word soared after TikToker Jools Lebron used it in her signature catchphrase "very demure, very mindful." ...

Dictionary.com names "demure" as the year's top word following Jools Lebron’s satirical TikTok video reminding women to be ...

This may have been the year of "Brat summer," but by August another buzzworthy phrase had usurped it in the pop culture ...

The word “demure” has been named Dictionary.com’s 2024 Word of the Year, largely due to the creativity of TikToker Jools ...

Popularized on TikTok by Jools Lebron and other trans creators, "demure" is now Dictionary.com's annual word of the year for ...

“The word ‘demure’ experienced a meteoric rise in usage in 2024. Between January and the end of August, this term saw a ...

The word "Demure" was picked as the 2024 "Word of the Year" by Dictionary.com after it gained notoriety this year on TikTok.

"It reveals the stories we tell about ourselves and how we've changed over the year." For those reasons, ...

Dictonary.com announced its word of the year is demure. Chris Jansing shares more about Jools Lebron, the beauty and TikTok ...

"Demure" is officially Dictionary.com's word of the year for 2024. TikTok star Jools Lebron is responsible for its virality this year.

The platform's lexicographers analyse headlines, social media trends, search engines results and other data to ascertain its ...

If you thought 2024 was “very demure, very mindful,” you’re in good company. Dictionary.com has picked “demure” as its word ...