In light of such difficult economics, what made robotaxi the dominant go-to-market strategy for autonomous vehicles? To understand the reasons why, let’s consider the history of AVs. The idea of autonomous vehicles has been around for decades.

The news came by Slack message. Cruise CEO Marc Whitten, who took the top post in June, posted a message Tuesday afternoon in the company’s

GM said it sees a better business case in developing autonomous technology for personal cars rather than to develop robotaxis for Cruise.