British supermarket chain Asda has initiated a trial of live facial recognition technology across five of its stores in ...

ASDA is trialling new facial recognition technology in a bid to stamp out shoplifting and track violent shoppers. The budget ...

The live facial recognition technology trial went live on March 31, 2025, in Asda's Ashton, Chadderton, Harpurhey, Eastlands, ...

The facial recognition system is supplied by FaiceTech. Asda plans to deploy the technology over the next two months in ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

Asda stressed that it did not expect store staff to put themselves at risk by confronting potentially violent criminals ...

Grocer Asda has begun trialling live facial recognition at five stores in a bid to assess how the technology can help it battle spiking rates of retail crime.

Liz Evans, Asda chief commercial officer for non-food and retail, said: “The rise in shoplifting, threats and violence ...

ASDA is trialling new facial recognition technology in a bid to stamp out shoplifting and track violent shoppers. The budget supermarket has started the campaign in five Manchester stores after ...

Asda has begun a trial of live facial recognition technology in five Greater Manchester stores as it looks to evaluate its ...